Amazon is the go-to source for millions of shoppers looking to find what they need when they need it, and with Amazon’s growth rate, that number will only continue to rise in the years to come. The result? Massive competition among Amazon sellers can make life difficult if you’re not taking advantage of all the tools at your disposal. That’s where Amazon aggregators come in!
You may have heard of an Amazon aggregator before, but you might not be aware of how it works. To help clear up any confusion, we’ve put together a handy guide that will explain everything you need to know about using one. We’ll start by explaining what they are, go over some common questions related to them, and then show you how they can help boost your sales and rankings on Amazon. Ready? Let’s get started!
What are Amazon Aggregators?
Amazon aggregators are applications or services that act as middlemen between you and your target audience. These third-party services feature a marketplace of products from several different merchants, allowing users to make purchases directly from Amazon without having to leave the site.
They’re also a great way for brands to get their products in front of potential buyers who may have never seen them before. However, there are a few things to keep in mind when using an aggregator. For one thing, they tend to be more expensive than other forms of advertising on Amazon; but if you can afford it, it could be worth it! It all depends on what you want out of your marketing strategy.
Types of Amazon Aggregator Accounts
With two different types of accounts on offer, you must know what they are. An Individual account lets you create multiple product listings, but with reduced functionality and a $0.99 fee per sale.
A Professional account gives you access to unlimited listings and free listings—but these come at a price tag of $39.99/month. You can also choose between a 30-day or 90-day subscription, so if you want to use your aggregator for just one or two products then an individual account might be more cost-effective. If you want to list more than five products then it will likely be cheaper, in the long run, to go for a professional subscription.
Research Your Niche
Before deciding which aggregator is right for you, it’s important to spend some time learning about your niche. What types of products are you selling? Are they popular? Do you have a lot of competition in your line of work?
Answering these questions will help you choose an aggregator that not only gives you full control over your product listings but also fits with your overall business model. It’s also important to keep up-to-date on industry trends—especially if you have unique or hard-to-find items. You want to make sure your aggregator has a good reputation so customers can trust that their orders will be fulfilled accurately and quickly.
Why Do You Need An Amazon Aggregator?
If you are looking at starting your own business, then you need to know that you can’t do this alone. There are many things that you have to consider before you even think about opening your store. One thing that you should not overlook is the fact that you need to find someone who can help you out. This person can be anyone from family members to friends. However, if you want to make sure that you get the best results, then you should look into using an aggregator.
The first thing that you should know about an aggregator is that they are people who work together with other sellers to sell their products. They take care of everything for them, including shipping, inventory management, customer service, and much more. There are many benefits to using an aggregator.
First off, you don’t have to worry about any of the logistics involved with running your own business. The hard work has already been done for you. Secondly, you won’t have to spend time dealing with customers. Thirdly, you won’t have any problems with inventory control. Finally, you won’t have anything to worry about regarding customer service.
When you use an aggregator, you will be able to focus on selling your product instead of having to deal with all of the different aspects of running your own business. In addition, you will be able to save money on advertising costs. With an aggregator, you can advertise through social media platforms, websites, and more.
Top 5 Benefits of Using Amazon Aggregators
- You get better prices! Aggregators have access to wholesale pricing that they pass along to their customers. This means that you can buy your products at a lower price than if you were to go directly to the producer.
- You get quality products! When you use an aggregator, you’re getting products that have been tested and inspected by third-party laboratories. These labs test the potency, purity, and consistency of the product before it leaves the warehouse.
- You get peace of mind! With aggregators, you don’t need to worry about whether or not you’ll receive your order on time. They take care of everything, including tracking shipments, ensuring timely delivery, and providing customer service.
- You get variety! There are many different types of products out there, and aggregators offer a wide selection of options. Whether you’re looking for concentrates, edibles, topicals, flowers, or other items, you’ll find what you want.
- You get the convenience! Aggregators make it easy to shop online. You can browse through thousands of products and place orders in just seconds.
When to Use Amazon Aggregators
If you have a high level of inventory, or if you have items that are specific enough that they don’t fall into obvious product categories, using an aggregator account can be a smart choice.
In addition, if you want to sell your products on Amazon without having your warehouse (which is one of their requirements for selling through FBA), having an aggregator account is also your best bet.
Finally, it makes sense to use an aggregator account if you already have a presence on Amazon with another seller account. Having two separate accounts would mean managing two different inventories instead of just one. This means there would be more overhead involved, which would make it less cost-effective than using an aggregator service.
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